Atraktor Studio » snowboard

Stari Grad Ski Club – Designing for the Skiers Yet Again

Nebojsa — Fri, 16 May 2008 02:12:36 +0000

Once more I was involved into creating a logo, apparel applications and other various print work for a ski club based in Belgrade, Serbia. It wasn’t easy to get out of the cliche and not put a skier silhouette or a snowflake in the logo, but I think the effort finally paid off.

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Snowflake Freeride ski team – extreme sports design

Nebojsa — Fri, 16 May 2008 01:50:27 +0000

One of the things I love most is skiing. So, since I am one of the founders of the team, creating a visual identity for it was kinda natural.

The designs presented here are for T-shirts and a member card for the team. You can order your shirt using the contact page.

I also made the logo applied here.

More ski and snowboard designs still to come! Stay tuned.

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Niksicko Beer – Branding the Snowboard Park

Nebojsa — Tue, 06 May 2008 10:44:15 +0000

Yet more beer! This series of poster sketches wasn’t actually meant to be a series. Through a lenghty process of brainstorming, making, rejecting and refining the ideas, These three posters were the ones I think deserve to be presented.

The first one:

Needless to say it was rejected. No comment was made whatsoever.

Second attempt was more ‘serious’:

Closer. But not there yet. So, I made the third one (all of the attached pics are actually low-res sketches, so the quality of the pictures is not too good sometimes):

Bingo! The third one was the lucky winner! I like it because it has that dinamic ‘in your face’ look and feel (I admit I imagined myself swimming in the beer, too), although the first one is still closest to my heart. I think I will make a copy for my room.

(*Then he goes away crying and complaining how clients are so cruel and insensitive. )