Atraktor Studio » simple logo http://atraktorstudio.com Graphic and web design studio | Design for sport, music, fashion, business and more Tue, 01 Nov 2011 17:05:29 +0000 en hourly 1 Belgrade Pops Orchestra http://atraktorstudio.com/2009/belgrade-revial-orchestra/ http://atraktorstudio.com/2009/belgrade-revial-orchestra/#comments Wed, 18 Mar 2009 12:06:58 +0000 Nebojsa http://atraktorstudio.com/?p=245 broOne of the new projects I did was a complete visual identity for Belgrade Pops Orchestra. It is a specific kind of orchestra, since it has the same structure as many symphonic orchestras, but plays more contemporary music. Their music is a nice combination of classic and modern, strong but elegant, so I tried to incorporate those elements into the logo. The symbol representing a musical instrument is very stylized and clean-cut, resembling a calligraphic symbol. That’s were the inspiration came from, since calligraphy and music have a lot in common: rhytm, flow and harmony in the first place.

Typography went through a couple of iterations – at first, I chose a heavy, bold black font, but over time decided it will work better with Anivers, a font that has a poetic touch, but stays stable and clean in its structure. Thanks to the best design magazine out there – Smashing Magazine, for providing the font. I created the cyrilic version myself (actually just a couple of letters that I needed).

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]]> http://atraktorstudio.com/2009/belgrade-revial-orchestra/feed/ 1 National Association of Pharmacy Students of Serbia http://atraktorstudio.com/2009/national-association-of-pharmacy-students-of-serbia/ http://atraktorstudio.com/2009/national-association-of-pharmacy-students-of-serbia/#comments Sun, 15 Feb 2009 11:08:08 +0000 Nebojsa http://atraktorstudio.com/?p=146 NAPSER

NAPSER

This is the proposition for the logo for NAPSER, the National Association of Pharmacy Students of Serbia. The logo has been done with the idea of representing a snake (which is an intenational symbol for pharmacy) and representing the Association as  an educational institution. This is done by combining several elements:

The blue color – soothing and yet fresh enough to point out that the Association is about young people;

The snake – stylized in a modern way and yet not looking evil

Serif font – pointing out the University component of the Association

There have been several propositions for the logo, but this one is the most complete so it made the way to Atraktor Studio’s portfolio.

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