A few days ago, we got a request for doing some snow-inspired sport illustrations for a snowboard club Jaram. They will be used for the t-shirts and other promotional pieces. Since Atraktor Studio is very familiar with the snow sports subjects from the past work – it was a very fun and inspiring. During the [...]
One of the new projects I did was a complete visual identity for Belgrade Pops Orchestra. It is a specific kind of orchestra, since it has the same structure as many symphonic orchestras, but plays more contemporary music.
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Once more I was involved into creating a logo, apparel applications and other various print work for a ski club based in Belgrade, Serbia. It wasn’t easy to get out of the cliche and not put a skier silhouette or a snowflake in the logo, but I think the effort finally paid off.
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Yet more beer! This series of poster sketches wasn’t actually meant to be a series. Through a lenghty process of brainstorming, making, rejecting and refining the ideas, These three posters were the ones I think deserve to be presented.
The first one:
Needless to say it was rejected. No comment was made whatsoever.
Second attempt was more ‘serious’:
Closer. [...]
And now the first ‘commercial’ post. This is from the time I’ve worked at Publicis Serbia. The task was to brand a popular disco club, connect the beer brand with the music and dancing, thus differentiating it from the competition. So key concepts were: fresh, young, cool and modern.
I liked the idea of making a series [...]
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