Category Archives: Branding

blog.bizcloud.net – Small Business blog

Check out the most informative blog about small business in the US. Atraktor studio is responsible for graphic design and administration, and we are proud to say that we are attracting more and more people to read about issues related to small business, as well as get some real-life tips and advice on how to [...]
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Beck’s beer – music magazine ads

It seems that a lot of my work is inevitably connected to beer. Once again I had a task of connecting the beer brand with music – this time for it was a series of ads and vignettes for a lifestyle magazine. The brief was to brand the magazine’s music pages with a couple [...]
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Niksicko Beer – Branding the Snowboard Park

Yet more beer! This series of poster sketches wasn’t actually meant to be a series. Through a lenghty process of brainstorming, making, rejecting and refining the ideas, These three posters were the ones I think deserve to be presented. The first one:   Needless to say it was rejected. No comment was made whatsoever. Second attempt was more ’serious’:   Closer. [...]
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Beck’s Beer – Branding the Disco

And now the first ‘commercial’ post. This is from the time I’ve been working at Publicis Serbia. The task was to brand a popular disco club, connect the beer brand with the music and dancing, thus differentiating it form the competition. So key concepts were: fresh, young, cool and modern. I liked the idea of making a [...]
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